Privacy Policy

Wee Trails is a Scottish travel site sharing guides, tips and inspiration for exploring Scotland. Keeping your personal data safe and secure under UK GDPR is a priority. This policy explains what we collect, what it’s used for, who can access it, and how we keep it safe.

Types of data we collect

Cookies and analytics

We use Google Analytics to collect standard internet log information and visitor behaviour patterns. This helps us understand things like which pages are viewed, what device is used, how you found the site, and broad location. Data is aggregated and not used to identify you. We do not allow Google to identify visitors to this website.

Comments

If you leave a comment, we collect the name and email address you enter, plus the comment itself. This is used to publish your comment and notify you of replies on that thread. Comment data is hosted within our WordPress site and is not used to contact you outside the blog or shared with third parties for marketing.

How we use your data

  • To operate and improve the website using anonymous analytics
  • To publish and manage comments and prevent spam
  • To keep the site secure

We do not sell your personal data. Limited access is granted to trusted processors only where required to run the site, such as our web host, analytics provider, spam filter and email platform. Each processes data on our instructions.

Legal basis

We rely on consent for email marketing and for optional cookies where applicable. We rely on legitimate interests for essential site analytics in aggregate, security, and for publishing and moderating comments.

Data retention

  • Comment data is kept so the conversation remains intact on the site
  • Analytics data is retained according to Google’s chosen retention window

If you ask us to delete your personal data, we will do so where we have no legal need to keep it.

Cookies

Cookies are small files stored by your browser. We use essential cookies to run the site and analytics cookies to understand performance. You can control cookies in your browser settings. If you block cookies, some features may not work as expected.

Security

This website uses HTTPS and reputable service providers. Access to systems is password protected and limited to the site owner. In the unlikely event of a data breach that risks your rights and freedoms, affected users will be notified without undue delay and within 72 hours where required.

Your rights

You have the right to access, correct, erase, restrict or object to processing of your personal data, and to withdraw consent at any time. You also have the right to data portability for information you have provided to us where processing is based on consent.

To make a request, contact us at hello@weetrail.com or via the contact page. We will respond within one month.

Children

This site is not directed at children under 16 and we do not knowingly collect their personal data. If you believe a child has provided personal data, contact us so we can remove it.

Third party links and embeds

Guides may include links to other websites or embedded content such as maps or videos. These services may collect data in line with their own policies. Please review their privacy notices before using those services.

International transfers

Some processors may store data outside the UK. Where this happens, safeguards such as Standard Contractual Clauses or equivalent measures are used by those providers to protect your data.

Changes to this policy

We review this policy from time to time and post updates on this page. Please check back for the latest version.

Contact

Data Controller
Gordon McConnell
hello@weetrails.com